excuse me, what?
"Excuse Me, What?" is a Snapchat show that has garnered significant attention for its unique take on street interviews. Comedian Jack hosts this highly engaging show, interviewing a range of hilarious strangers on a variety of topics across the fringes of America. The unpredictable humor and the genuine reactions of the people Jack engages with have made the show a viral sensation, often leaving viewers exclaiming, "Excuse Me, What?"
Launched in 2020, "Excuse Me, What?" sought to redefine digital comedy by providing unscripted humor sourced directly from the streets. The vision was to step away from traditional interview formats and dive into the real world, capturing the spontaneous and often humorous perspectives of everyday people.
introduction
strategy
The content strategy of "Excuse Me, What?" revolved around three key components:
Street Interviews: Conducting impromptu interviews on random topics with strangers, showcasing the diversity of American perspectives.
Humor: Harnessing Jack's comedic skills to infuse each interaction with humor and light-heartedness.
Popular Locations: Exploring all types of corners in America to capture a wide array of responses and experiences.
The "Excuse Me, What?" team focused on scouting unique locations and identifying potential interviewees to ensure a steady stream of fresh and engaging content. Jack's comedic talent played a pivotal role, transforming ordinary street interviews into hilarious exchanges and unexpected revelations.
The authenticity of these impromptu interactions, coupled with the humor Jack brought to them, provided viewers with an entertaining, yet real, snapshot of diverse American perspectives.
The success of "Excuse Me, What?" is a testament to its unique approach:
View Count: The show has amassed over 8,042,598 views, underlining its widespread popularity and the audience's high level of engagement.
Subscriber Growth: The show has successfully grown its subscriber base to over 120,000, indicating a robust and rapidly growing audience.
Average Views per Piece: Each piece of content on the show averages around 10,000 views, demonstrating consistent viewer interest and engagement
By combining street interviews with humor and authenticity, the show has managed to capture a substantial audience's attention. The impressive view count and subscriber growth highlight the potential of unscripted, on-the-street content in creating viral videos and fostering a strong online community.